Sunday, January 29, 2006

San Diego Spyware removal


EveryMethod believes adware; spyware and malware have become an intergral part of the internet. Spyware has risen to the top of many PC users' lists as one of the most vexing challenges they face today. Microsoft customers echo analysts, partners, government leaders, and consumer advocacy groups in identifying spyware as a serious problem for the entire PC industry.

We consider it to be a business opportunity, but we are everymethod need to consider deep issues relating to it's overall effect on our customer base and whether or not it's a sustainable business model?

The effects of spyware on the individual PC user range from minor annoyances to serious impacts on PC performance, security, and privacy. Microsoft's current strategy to combat this onslaught is weak at best; and all but ignores it's primary technology flaws. Instead of modifying their operating systems (prevent)to stem the flow, they focus on developing additional products for sale (detect and repair) and attempting to get the government involves to legislate it out of the way. It's really such bullshit in my opinion and their approach makes me believe it may be hear to stay. They obviously want to keep it around in one shape or form for one of more nefarious reasons. Simply put the spyware money trail proves the involvement of some very large corporations in the effective distribution of advertisng using this technique. It's obvious lots of people are profiting handsomely from spyware and MS wants in on the game.

Who is making money on adware and spyware? Ben Edelman has a number of posts that help answer the question. "Who profits from security holes?", "Investors Supporting Spyware", "Advertisers Supporting eXact Advertising", "Intermediaries' Role in the Spyware Mess", How Yahoo and Expedia Fund Spyware and "How Affiliate Programs Fund Spyware". Some of the advertisers' names might surprise you - Dell, Gateway. Chase, SBC, Netlfix and more. Affiliate networks Commission Junction and Linkshare are mentioned. I couldn't begin to estimate the number of affiliates in the adware/spyware business but it must be huge.

If there is one line that I am getting quite sick of hearing from adware vendors, it is the "we're-not-responsible-because-our-sleazy-affiliates-did-it" excuse. Most adware vendors use "pay-per-install" affiliate distribution networks of one sort or another to incentivize a wide range of third-parties to install their software on users' PCs. As noted in the several discussions of the "Spazbox incident" ( »Anatomy of a Drive-by-Install ), CDT, Inc. -- the company that was recently acquired by 180solutions and that also happens to be behind some of the software installed by Spazbox -- employs these very kinds of distribution arrangements through its LoudCash/SeachBarCash affiliate programs -- for an eye-opening read, see those respective home pages:LoudCash»www.loudcash.com/section=programs
SearchBarCash»www.searchbarcash.com/?section=programs
180solutions itself employs a similar distribution program:»180solutions.com/pages/partners.aspx

And in the face of numerous complaints of "force-installs" of its software on hapless victims' PCs, 180solutions has liberally resorted to the "our-affiliates-did-it" excuse. After Ben Edelman pointed out the problem with "force-installs" of 180's older nCase software to a Seattle Post-Intelligencer reporter, 180 rep Todd Sawicki acknowledged that there was indeed a problem ( seattlepi.nwsource.com/business/···o02.html )

Understanding the "Mule"? Who better to blame? Setup an affiliate account, perform all kinds of dirty deeds and then terminate the affiliate. Case closed- the offender has been shot. No doubt there are real live cases of affiliate abuse, but more and more, as I scrutinize packet logs, text logs, traffic patterns and blend in my knowledge of spyware with performance marketing I am beginning to sense the “rogue affiliate” is actually a pack animal specifically breed by calculating marketers for the sole purpose of plausible deniability.

For an in depth view into the money trail check this PCWorld article out .

1 comments:

Anonymous said...

Thanks, I hate spyware it's such a hassel. Thanks for the post on spyware removal, now I can get rid of it!